Bespoke tailoring , though not as popular as it was during times of scarcity, still remains for many people the main source of new clothing.
This is due to the fact that, having a non-standard figure, it is difficult to choose clothes in a world of absolute unification. In addition, many women tend to sew their own clothes from the fabric that they like the most. So the sewing studio as a business will remain a profitable and interesting project for a long time.
The target customers of the sewing studio are, of course, women who want to emphasize their individuality or simply want to sew clothes that are comfortable for themselves. Their percentage, compared with the bulk of the population is not so great. Therefore, before opening a sewing studio, it is necessary to identify the demand for services and existing competition with the help of marketing research. This will allow you to further prepare a business plan and start your business more confidently.
To create a sewing studio, you need a room that can be divided into two parts:
- client room;
- production room.
In the client room, samples of fabrics and accessories are usually placed, as well as fitting rooms. It doesn’t make much sense to make it big, so it’s enough to allocate a small room for it or even fence off part of a large room. As for the service part, sewing equipment and household premises will be placed there.
It should be taken into account that, unlike the sewing industry, designed for mass tailoring of clothes according to the same patterns, the sewing studio is designed to fulfill individual orders. Therefore, for its successful work, it is necessary to have craftsmen capable of creating unique pieces of clothing. To do this, you need to have a certain taste and design abilities, which will become the main condition for attracting customers.
To ensure the profitability of a sewing studio during periods of lack of orders, it is possible to include in the list of its services also services for the repair and restoration of clothes, tailoring of various covers, clothes for animals, and so on. However, it is still not worth turning the atelier into a sewing workshop, otherwise it will be difficult to get expensive individual orders. It is better to try specializing in some particular types of clothing. For example, on wedding or evening dresses.
As for the costs of opening a sewing studio, in addition to the costs of repairing the premises, it will be necessary to purchase sewing and ironing equipment, and it is advisable to buy high-quality equipment, since both labor productivity and the quality of finished products depend on this.
The initial costs will also include the purchase of samples of fabrics and accessories, mannequins and furniture. You can estimate the initial costs of opening a sewing studio at 500 — 800 thousand dollars.
Operating costs will consist of rent and utilities, staff salaries, purchase of materials and maintenance of equipment
Experience shows that, with qualified craftsmen and a sufficient workload of the studio, the initial costs pay off within one and a half to two years.
Before implementing the project of opening a sewing workshop, it is better to calculate its payback. In order to calculate the payback of your business idea, you can follow this link:
However, a quick profitability is possible only if the sewing studio is managed according to a quality business plan .
You can order such a business plan on our website with all the necessary calculations that will help you build a profitable and successful business.